Caleb Joye, Director from Detroit, MI

Caleb Joye has directed commercials for brands like Adidas, Shinola, Oakley, and Polestar. His work lives between velocity and stillness — where raw, kinetic energy meets cinematic storytelling. Drawing from both documentary honesty and stylized visual craft, his films explore the tension between instinct and precision. Shaped by his Detroit roots, Caleb’s work carries a deep connection to place, rhythm, and human presence.